Doron was born in the year 1948 and works for Strauss since 1987, back in the days when Strauss and Elite were two separate companies.

Doron is in charge of the development of pastry and cereal, and he aspires to pass the knowledge he has accumulated in close to 50 years on to the next generation of pastry and candy technologists.

His confectioner training in Germany and food technology training in Berlin led to theoretical and professional experience in the fields of technology and operations. This professionalism is the foundation of his years of his work.

The innovational thinking, the curiosity, and the ambition to stick to professionalism are part of the identifying marks that contribute to original development in the organization.

These attributes, together with Doron’s talent to motivate his peers have made him the address to consultation and a never ending source of knowledge.