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Youth and Adults Category Manager at Strauss Frito Lay
Dafna Farber - Youth and Adults Category Manager at Strauss Frito Lay (salty snacks)\n\nDafna oversees the youth and adult category at the salty snacks division, which includes the brands Tapuchips, Doritos, ready-made popcorn, and Sababa (American peanuts).\nDaphne joined Strauss 18 months ago. She previously filled various marketing positions at several consumer goods companies and had also served as a strategy planner at leading ad agencies.\nDafna holds a B.A. in Psychology and Political Science, an M.A. in Communication Studies and an M.B.A in business administration majoring in marketing - all from Tel Aviv University.\nDafna is a mother of 3 children and lives in Tel Mond.